Category: marketing

Whimsical minds of indians

We all face obstacles everyday in our life no matter who we are or from where we belong. But Indians, my god they always come up with something using their whimsical mind to face these obstacles. I am also an Indian and I’ve been observing the nature of indians for quite a sometime now. I made a lot of conclusions but yesterday I saw something that blew my mind, that made me laugh & made me proud as well. Before I go further I would like you to see this picture of an Iphone5

image

This must be a bit difficult for you to delineate what’s going on in this pic. Let me tell you, there was some problem with the charger of this I5 so a friend of mine kept a jar of pickles on the phone to put some pressure on data cable so that it can work. Now this phone costs more than 50 grand in India but to save 1 grand on charger he used his mind and pickles, whivh hardly costs 50 bucks. Money is not an issue here all I am trying to convey you is how we indians use our mind.

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Real life marketing – Part I

marketing

What is marketing? Oh I am not your prof. and neither I am taking your interview. All I want know is, what image people delineate as soon as they hear this word. usually and mostly we think about market and business. I think about life when when this word strikes me.What? Stupidity? No I would like to be called exceptional rather. Okay I am explaining this term or about this term.

Generally marketing of a product or service consists of three steps

1.)In first step you let the people or customer know that you exist.

2.) Secondly, you tell them about your goods or service that you manufacture or provide respectively

3.) You tell them about the qualities about your product and services, how good you are in pertinent to that industry.

Now try to relate and visualize these step with your life and you will find that you use these marketing tactics right from you birth to death. As soon as you come out from your mama’s belly you cry and cry a lot to tell people and your parents that you exists, from your genitals they come to know whether you are a guy or a girl, that is the second step of your first marketing, then you express your nature by your behavior, that’s the third step.

Again when you die, whole society comes to know, okay you were also there, you also existed, well next steps are done by your relatives and friends. They tell people about you in your funeral, and then everyone highlights your qualities to everyone even if you were not as good as they say. These are just the two examples I shared with you. We use these tactics almost at every crucial points of our life like when we have to impress a girl or when we have to get a job.

TO BE CONTINUED………